The best website builder for big stores
Ecommerce functionality: Yes
Mobile optimization: Yes
Free SSL certificate: Yes
Plug-in POS integration: Yes
Ability to sell through Facebook, Pinterest, eBay, Amazon
+Scalable
+Good choice of themes
Can be overly complex at times
-No native mobile app
Buy if:
✔️ You plan on building a big online store: BigCommerce is specifically designed for just that.
✔️ If you have some experience launching an ecommerce site: BigCommerce is advanced (in our opinion) so prior knowledge would be essential.
✔️ You're interested in cross-platform selling: BigCommerce lets you sell through the likes of Amazon, Facebook and more.
Don't buy if:
❌ You're looking for simplicity: For basic online stores, we wouldn't recommend BigCommerce (especially if you're a beginner) because it's not the easiest to set up.
❌ If you want to control your store from a mobile app: BigCommerce has no native mobile app.
❌ If you want the full experience on a tight budget: There's no abandoned cart feature with BigCommerce's Standard plan.
Bottom line:
Any business or individual looking for a helping hand to create a large online store, BigCommerce is a very capable contender.
BigCommerce is an experienced vendor with almost 15 years in the ecommerce business. Its impressive feature list now includes online store creation, search engine optimization, hosting, marketing and security from small to Enterprise sized businesses.
Getting started
First of all, the platform made it easy for us to build a store that looks good, with its drag-and-drop visual editor, fully-customizable themes, mobile optimization, and checkout customization. We also received plenty of support every step of the way. BigCommerce lets users sell physical, digital, and service-based products, and the hugely flexible service gives you vast control over how your store is run (there are more than 65 different payment gateways to choose from, for instance.)
Features
Offering great scalability, a host of built-in features, fantastic SEO tools, and the ability to sell across multiple channels, BigCommerce is geared towards big brands that have plenty of customers to satisfy.
In terms of drawbacks, BigCommerce occasional use of complex terminology might confuse inexperienced users, and its design interface can take some getting used to. Having said that, it’s still not a bad choice for smaller retailers, as it has a staggered pricing plan dependent on how many sales your site generates. There’s also a free 15-day trial available, with no credit card details required.
What else you need to know
Overall, with more built-in sales tools and more scalability than its competitors, BigCommerce is a great choice for online retailers that have significant sales figures or smaller brands that are planning for major expansion.
Read our detailed BigCommerce review for more details on pricing, features, and ease of use.
Swipe to scroll horizontallyAttributes | Notes | Rating |
---|---|---|
Value for money | On the more expensive side compared to other ecommerce site builders. | ★★★☆☆ |
Ease of use | Not the easiest to use and can be complex to get started with. | ★★★☆☆ |
Features | Great features for ecommerce stores and no additional transaction fees. | ★★★★★ |
Templates and design | There are professional templates and themes for almost every type of online store. | ★★★★☆ |
There is great variety in terms of both the number and type of website builder available today. Some specialize in email marketing and others offer a first-rate ecommerce solution; some value simplicity, while others deliver so many customizable features that it could overwhelm a novice website creator.
When deciding on a website builder, therefore, it’s important that you have a clear plan in your own mind first. Think carefully about what sort of website you are looking to create – whether text or images will be the main focus, what sort of design you have in mind and, crucially, how much you want to pay.
Once you’ve come up with a mental framework for your prospective site and have a rough idea of your budget, you can start to look at your options. Whether you’ve used a website builder before will also be important to determine how comfortable you will be using some of the more complex platforms on offer.
You should also consider whether you’re likely to do most of your website editing from a mobile or desktop device. Most web builders offer mobile-responsive templates, but not all allow you to edit the mobile version without changing the desktop site too.
Finally, it is important to consider scalability. Although you may not need advanced business tools when you first build your website, as your business (inevitably) grows so too will the demands on your website.
Of course, you can always switch website builder platforms as your business gets bigger, but this can be a costly and time consuming task - so it’s best to plan ahead and consider your future needs where possible.
Choosing a website builder can seem complicated, but fortunately most come with free trials so you always have the option of changing your mind.
To test website builders we get hands-on. This means signing up, purchasing one (or more) plan, and going through the process that any other customer would in order to build a website for the first time.
We look at the features offered, ease-of-use, pricing, functionality, support, and other add-ons like blogging, ecommerce and marketing capabilities. A key feature we look for in a website builder is if it offers you a free trial period. We know this is important to help you make up your mind and allowing you to get a feel of the website builder before making a more permanent commitment.
Once our reviewers sign up to each website builder, they create a website to get an accurate depiction of what you can expect. We have tested and reviewed all of the website builders listed above.
Because nothing can be 100% perfect, we made sure to dig out the positives and negatives of each website builder so that you have a clear understanding of what to expect.
Want to learn more? Find out how we test website builders at TechRadar.
There are so many other website builders on the market that offer great services, some you may have heard of and some you may not have.
Either way, our top 21 rankings below deserve an honorary mention. This list is filled with popular website builder services and see some honorable mentions too.
Swipe to scroll horizontallyProvider | Summary |
---|---|
1. Wix | The best website builder for overall performance and our top pick in most cases. |
2. Hostinger Website Builder | The best for marketing integration and a solid all-in-one solution. |
3. Squarespace | If blogging is what you need, Squarespace has you covered. |
4. Bluehost Website Builder | Best for all things WordPress website related. |
5. FridayWebsite Builder | Best for website building with Artificial Intelligence. |
6. Web.com Website Builder | A great option of you're looking for a user-friendly site builder. |
7. GoDaddy website Builder | A website builder that gives a little extra when it comes to customer support. |
8. IONOS MyWebsite | For a unique set of themes, IONOS has you covered. |
9. Elementor | An all in one solution with great plugins to match. |
10. Jimdo | A great and simple site builder for photographers. |
11. Network Solutions Website Builder | A site builder that accommodates mobile exceptionally well. |
12. BigCommerce | The best choice for big online stores. |
13. Weebly | The best choice for smaller online stores. |
14. Shopify | The best choice for a professionally-looking online store. |
15. Bandzoogle | A great choice for music websites and musicians in general. |
16. Duda | A flexible website builder packed with a ton of features. |
17. WordPress.com | A great choice if you're looking for a top quality CMS. |
18. Zenfolio | A good portfolio website builder service. |
19. Ucraft | A website builder that has an easy-to-use interface. |
20. DreamHost | A site builder that's great for small businesses. |
A website builder is a tool that enables the construction of a website (or multiple websites) without the need for coding.
The tool is usually preferred by individuals or businesses who want to create an online presence for themselves but are not necessary skilled website developers.
Typically, the website builder includes a number of templates (pre-built website designs.) The user chooses the template they like best, then uses a drag-and-drop editor to rearrange the site and add new content of their own (image galleries, videos, maps, forms, social media feeds - whatever else is available.)
With a good website builder, you can create anything from a few simple personal web pages, to a complex business site and even busy and full-featured web stores.
A website builder is an online platform, often including web hosting, where you build and manage your site in a browser. Most builders sell themselves on simplicity, with drag-and-drop editors which allow you to create a complete website within minutes.
The advantage of using website builders is they allow even newbies to build hugely powerful feature-packed sites and web stores, and integrate them with social media, payment providers and a host of other web platforms.
One disadvantage of website builders is you don't have fine-tuned control over the site design (if that image gallery component doesn't work as you like, there's nothing you can do about it.)
Once you've chosen a website builder, you're also tied to that platform. Build a site in Weebly, say, and if you decide you want to move to Wix a couple of years later, there's no way to migrate the site. You'll have to start building from scratch.
Web design software, such as Adobe Dreamweaver, are desktop applications which allow you to build your website offline. They can also be easy to use, with templates and drag-and-drop editors, but are designed for more experienced users who want full access to the site code.
The big advantage of web design software is you can (if you've the knowledge and experience) make the finished site work exactly as you like. And because that site isn't relying on the features of a particular website builder platform, it's likely it'll work on most web hosts: you're not locked into a single provider.
Disadvantages of website design software are its extra complexity, the need to buy hosting separately, and that it's often more difficult to connect to other platforms. On a website builder, for instance, you might be able to embed your Facebook stream by dragging and dropping; with website design software, it's typically a far more difficult manual process.
If you're unsure which approach is best for you, the simplicity of website builders makes them the ideal choice for most users. But don't rule out web design software entirely. If your site is small and simple, the best apps allow even novices to build good-looking speedy websites which you can set up and run on any web host.
Why pay for a website builder when there you can choose between the best free website builders? Well, as is often the case, you usually get what you pay for. That isn’t to say, however, that there aren’t some great free website builders out there. Many free builders still come with all the features that you need to create fantastic online portals – customizable templates, intuitive drag-and-drop editors, marketing tools, and mobile optimization. Having a clear idea of how you want your website to look and conducting thorough research is key to avoiding paying more for a website builder than you need to.
It is true, however, that some features are less commonly included in free website builders. Ecommerce tools, for example, often have to be paid for and there are a number of other features that are usually excluded from free plans. Free website builders are often accompanied by advertisements that you will have no control over – you might not mind this but they can sometimes be intrusive. What’s more, they can make your site look unprofessional. Similarly, free website builders won’t give you a dedicated web address, which can also affect your credibility. Fortunately, many paid website builders have free trials that let you try before you buy.
There is no straightforward answer to the question: “How much does a website builder cost?” For businesses that are satisfied with simple templates and are happy to put up with ads and a generic URL, website builders can be found that don’t cost anything at all. Of course, most brands would not be content with a free solution, which can deliver sites that look unprofessional. The good news is that there are some very effective website builders out there that are reasonably priced. Most work through a monthly billing system, with costs for entry-level plans sometimes as little as $6 a month.
One thing that all website administrators should be aware of, however, is how much website builders charge for additional features. Even if your basic web builder package is cheap, costs can quickly escalate if you have to buy add-ons for security, e-commerce functionality, and marketing tools. It is important that businesses have transparency when it comes to the expenses related to their website, so it’s probably a good idea to research prospective platforms thoroughly before making your choice. It’s also important to factor in whether your website builder is scalable: will it remain suitable as your business expands and how will costs increase?
It may sound like a daunting prospect, but building a website is not necessarily difficult – although of course that all depends on how hands-on you want to be, the type of website you want, and your level of experience. Fortunately, many website builders are designed to appeal to the absolute beginner, coming with drag-and-drop editors that mean no coding experience is required at all. In fact, most web builders will have you up and running with a fully functioning site in under an hour. Alternatively, individuals with greater financial resources could hire a professional web designer to build their website for them.
For those that are willing to take on the website building process themselves, the level of difficulty involved will depend on what website builder they choose. Although all of them are relatively intuitive, some come with extra features that may require some knowledge of the website-building process to implement. Fortunately, most platforms come with decent levels of support, including how-to guides and video tutorials. It is worth mentioning, however, that many of the simplest website builders come with limited customization. For anyone that truly wants complete control over their site, some coding experience, as well as prior knowledge of HTML, will come in helpful.
Using WordPress or a website builder are both great options for anyone looking to build a website but each comes with its own advantages and drawbacks. Different from a website builder, WordPress is one of the best CMS tools on the market - a content management system that powers 39% of the web. Since it was first launched, WordPress has added a number of features beyond its basic CMS offering, providing themes, add-ons, and ecommerce functionality. Novice website builders, however, may find that WordPress has something of a steep learning curve. The language can be quite technical and users may even need to adjust the odd piece of code in order to get a plugin to work.
While WordPress does offer both live chat and email support, less experienced users may find that a website builder is more welcoming. Most website builders pride themselves on their ease-of-use, with many using drag-and-drop editors that allow individuals to have their webpage up and running in a matter of minutes, even if they have no web building experience. Both WordPress and website builders come with several different payment plans to choose from and both are capable of producing fantastic looking sites. Neither approach could be said to better than the other, but website builders are certainly simpler to use in most cases.
If you want to benefit from the power of WordPress, but also want a simple drag and drop website builder, some platforms (such as Bluehost) allow you to do this.
Most online users probably think of websites residing at their respective web address. In reality, websites need to be stored in a physical location as well, on servers somewhere. Web hosting refers to the provision and maintenance of these physical servers. Every website needs a hosting provider in order to run the physical infrastructure that they depend upon to remain online. Complicating things somewhat is the fact that there are different types of hosting available. Shared hosting is perfect for smaller sites as they share resources with other webpages in exchange for reduced fees. Dedicated hosting is more expensive but comes with more customization options, higher bandwidth, and better security.
In its simplest form, a website builder only provides the tools to design a web page and is not involved with the physical web hosting at all. However, many website builders also offer web hosting - although an additional cost may be applied. Of course, for anyone that does not use a website builder to create their online portal, they’ll need to source their own web hosting provider separately. Put in the most straightforward terms, a website builder affects how a website looks, while web hosting tells you where a website is physically stored.
The best website builder for beginners is Wix. This is simply down to the fact that Wix's website builder is extremely straight forward and easy to use. Wix also has regular offers and discounts for beginners. Building a web store with Wix is very simple as you won't need any coding experience. Wix is also the best small business website builder for these very same reasons.
If it's your first time building a website, you will want to commit to a website builder that's effortless to use. Wix fits the bill, letting you build and publish a website in minutes. Wix also has an artificial design intelligence (ADI) system that will ask you some broad questions about the type of website you want to create. Wix will then give you a website shell tailored to the type of website you want to create, based on the answers you give to the questions.
Yes! The majority of website builders will allow you to seamlessly scale your website as you grow. This typically means upgrading your package. Doing so provides you with access to more advanced tools and improved hosting, helping your website to cope with and manage greater visitor numbers and the demands they put on your site.
Even if you outgrow the top publicly available plan, many website builders also offer bespoke, enterprise level support. Before you invest too heavily, it is worth checking how your website builder of choice could support your future growth.
Yes, the majority of website builders will come with at least a level of security built in such as HTTPS and SSL protocols. These types of protocols ensure that communications between your website and its visitors are secure by using encryption.
High levels of security help your visitors feel safe when using your website. This is especially important when dealing with sensitive information such as personal and credit card data.
Check with your website builder of choice what level of security they offer as part of their packages.
Check out the latest Squarespace voucher codes.
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